【A New Era Challenge】 Protecting the Earth's Treasure with "Create Incentives for Clean Water": The Fusion of Nanobubble Technology and Carbon Credits

１. What "Forests" Have That "Water" Doesn't: The Challenge of Sustainable Incentives

Both forests and water are indispensable lifelines for our planet.

In the context of climate change countermeasures, carbon credit systems like REDD+ (Reducing Emissions from Deforestation and Forest Degradation) and J-Credits, which assign economic value to forest conservation activities, have achieved a certain degree of success.

However, let us turn our attention to the aquatic environment.

Forest Conservation/Improvement:
Contributions to CO₂ absorption and biodiversity are evaluated as credits, serving as a powerful incentive (motivation) for these activities.

Water Quality Improvement:
Purification activities in rivers, lakes, and oceans are critically important for society, but a mechanism to economically reward these contributions—that is, an "Create incentive for clean water"—has not yet been established.

Furthermore, water pollution is more than just an environmental problem. Methane gas CH₄, a potent greenhouse gas with a Global Warming Potential (GWP) over 25 times that of carbon dioxide, is generated from the bottom sediment (sludge/muck) of lakes andwetlands.
Thus, the deterioration of water quality is directly linked to the acceleration of climate change.

We aim to resolve this water challenge and create a "new economic sphere" where efforts in water quality improvement are rewarded and clean conditions are sustainably maintained.

Definition of Clean Water

With the aspiration to "create incentives for clean water", we strive to pass on a rich water environment to the next generation.

２. A Future Unlocked by Proprietary Technology: Nanobubbles Enable Water Quality Improvement and Methane Gas Suppression to visualize/quantify

The primary reason why designing create incentives for clean water is challenging is the difficulty in accurately measuring its effect and certifying it as a common value.

This is where our proprietary nanobubble technology plays a critical role.

The Power of Nanobubbles:
Nanobubbles, which are ultrafine bubbles, have been confirmed in numerous case studies to effectively increase
the Dissolved Oxygen (DO) concentration in water, accelerate the decomposition of bottom sediment (sludge/muck), and activate microbial activity.
The decomposition of sludge is a sustainable approach that also leads to the suppression of methane gas generation.

Polluted water is the biggest source of GHG

Measuring "Water Improvement Volume" (visualize/quantify):
We will build a system to scientifically and quantify the water quality improvement effects of this nanobubble technology (e.g., increase in DO concentration, improvement in transparency, reduction of sludge) and record them.
This enables us to visualize the contribution to the water environment, which was previously "unseen," as reliable data.

This ability to visualize/quantify is the essential first step toward the creation of "Water Quality Improvement Credits."

３. "Co-creation" Across Society is the Key to Success: Toward the　Realization of Water Carbon Credits

The "Water Quality Improvement Credits" we aim for will not conclude with mere technological development.

For the mechanism to function as a sustainable incentive system for clean water, collaboration across society is indispensable.

To succeed in this ambitious challenge, we are seeking diverse partnerships, including:
Collaboration with Academic/Research Institutions: Scientific validation of the water quality improvement effect of nanobubbles, and the establishment of rigorous measurement methods and standards required for credit certification.

Collaboration with Government Agencies/Local Authorities:
Consideration of a framework for public certification of the created credits (e.g., adding a water quality improvement category to the J-Credit system) and securing policy support.

Collaboration with NPOs/Local Residents:
Promoting field testing in actual activity areas (rivers, lakes, coastlines) and deploying conservation activities that involve the local community.

Collaboration with Corporations:
Corporate partners who will be buyers of the credits and incorporate contributions to water environment conservation into their ESG investment or environmental measures within their supply chains.

Just as forests are protected by REDD+, water, too, will be secured for the future through "Nanobubble Technology" and "Water Quality Improvement Credits."

Achieving this goal requires the interest of every individual and the wisdom and cooperation of the institutions and organizations they belong to.
The richness of clean water is the foundation that supports our economic activities, health, and the ecosystem itself.

Let us work together to realize a sustainable incentive system for clean water that the next generation can be proud of.